Domingo, 24 de Noviembre del 2024
En el espíritu de crear redes internacionales a través de encuentros personales, Ambiente firmó el 10 de septiembre de 2024 un acuerdo de colaboración con Azul Play. El objetivo es trabajar con uno de los organizadores de ferias B2B más conocidos de América Latina para dar la bienvenida a aún más compradores profesionales de América del Sur a Ambiente en Frankfurt, donde pueden abastecerse de los últimos productos de estilo de vida.
Como centro global de estilos de vida modernos, Ambiente refleja las tendencias de estilo internacionales más importantes en el sector de bienes de consumo. Para ofrecer a los visitantes sudamericanos de los más diversos sectores comerciales un mejor acceso a las abundantes oportunidades de negocio, Ambiente ha firmado un acuerdo con Azul Play. Con su revista Eletrolar News, Azul Play es el socio perfecto para promocionar Ambiente en esta región. “Siempre estamos buscando oportunidades de establecer redes internacionales para ofrecer a nuestros expositores y visitantes un valor añadido adicional y esperamos trabajar juntos en este apasionante mercado”, afirma Philipp Ferger, vicepresidente de ferias de bienes de consumo de Messe Frankfurt.
Desde hace 15 años, Azul Play organiza Eletrolar Show, la mayor feria de Brasil dedicada a productos electrónicos de consumo, electrodomésticos, dispositivos móviles, muebles, artículos para el hogar y TI. La empresa también es responsable del Smartphone Congress, Eletrolar Congress & Expo WTC, Artificial Intelligence Summit for Retail, Latin American Electronics, Latin American Housewares, Electronics Home Argentina, Electronics Home & Mobile Miami y Latin American Housewares Miami.
En la foto.- Philipp Ferger y Julia Uherek (de izquierda a derecha), vicepresidentes de ferias de bienes de consumo de Messe Frankfurt, Carlos Clur, presidente, y Mariano Botindari, director financiero de Grupo Eletrolar, esperan mantener una buena relación de trabajo. (Foto: Messe Frankfurt/Petra Welzel)
Frankfurt am Main, 3. September 2024. Free-spirited and merrily edgy, unrestrained and full of curiosity – these are the design principles on which the new Ambiente designer bases his creative work. With „The Lounge –Shades of Space“, Fabian Freytag is designing the new special presentation in Galleria 1 as an inviting meeting place for everyone. With the choice of this multiple award-winner, Ambiente once again emphasizes its competence as a focal point for the international design scene and further expands the growth segments of hospitality and contract business. The range for the hospitality industry will be conceptually realigned and expanded for Ambiente 2025.
“Roaming, restaurants, rooms – that’s where I get my inspiration from,” explains Fabian Freytag. “The diversity of Europe with its different cities, architecture and rich cultural landscape is still the source of my creativity today.” Born in Hamburg in 1984 and based in Berlin, the cosmopolitan, who likes to describe himself as a “gentle radical”, creates interiors for fans of the new, for advocates of the unseen and for lovers of bold decisions. He integrates artificial intelligence (AI) into the creative process. With his design for The Lounge, Freytag uses selected exhibitor products to create inviting worlds of style for the hospitality space of tomorrow and offers visitors from the hospitality and contract business sectors maximum inspiration for their business.
New views and insights are guaranteed – also in a figurative sense: Accordingly, Fabian Freytag invites the visitors: “Let’s open our eyes and learn to see.”
Ambiente 2025: Product stage for outfitters of commercial properties
With Ambiente 2025, the world’s leading international trade fair for consumer goods is repositioning its offering for industrial consumers: With an eye to the future, Ambiente is expanding the portfolio for furnishing and fitting out commercial properties. This applies both to the hospitality sector and to properties outside the hospitality industry, such as international real estate projects or workspaces. From next year, anyone furnishing and equipping hospitality properties will find a comprehensive range of products under the “Hospitality” banner:
In addition to the range for the hospitality industry in Hall 11.0, previously known as HoReCa, the Special Interest Hospitality also includes suppliers from other Dining halls with their own product lines for the hospitality industry as well as exhibitors from the Living area of Ambiente such as Interiors & Decoration in Hall 3.0 and Interior Design in Hall 3.1. Exhibitors from the Office Design & Solutions range at Ambiente Working in Hall 3.1 will now complement the comprehensive range for the hospitality industry.
As a result, commercial buyers will be directed even more specifically to companies with expertise in equipping hotels, restaurants, caterers, cruise ships, etc. with dining or interior ranges and product lines for the hospitality industry. Similarly, furnishers and fitters of real estate outside the hospitality industry will find a comprehensive range of products and services under the Special Interest Contract Business. Exhibitors from both programs will be summarized in a separate printed guide, which will be available at the event, and
will be labelled accordingly at the stand and in the online exhibitor search.
Ambiente Designer 2025 is Fabian Freytag (left). Picture: Kozy Studio Berlin.
Freytag designs The Lounge under the title
Shades of Space in Galleria 1 with selected exhibitor products. Picture: Fabian Freytag.
